{"id":1285,"date":"2026-07-23T10:12:22","date_gmt":"2026-07-23T10:12:22","guid":{"rendered":"https:\/\/interstatemovingexpertss.com\/?p=1285"},"modified":"2026-07-23T10:12:22","modified_gmt":"2026-07-23T10:12:22","slug":"russias-amazon-style-retail-giant-wildberries-is-now-in-ukraines-crosshairs-heres-why","status":"publish","type":"post","link":"https:\/\/interstatemovingexpertss.com\/?p=1285","title":{"rendered":"Russia\u2019s Amazon-style retail giant Wildberries is now in Ukraine\u2019s crosshairs. Here&#8217;s why"},"content":{"rendered":"<div><div><div><div><p>In this article<\/p><\/div><ul><li><span>AMZN<\/span><span><button><\/button><\/span><\/li><\/ul><\/div><div><button><span><span>Follow your favorite stocks<\/span><span>CREATE FREE ACCOUNT<\/span><\/span><\/button><\/div><\/div><div><p>Ukraine has ratcheted up its attacks on Russia&#8217;s <span>Amazon<span><span><button><\/button><\/span><\/span><\/span>-style retail giant Wildberries, signaling a new phase in the war as Kyiv seeks to inflict fresh pain on the Russian economy. <\/p><p>Read more <a href=\"https:\/\/interstatemovingexpertss.com\/?p=1283\">Houthis claim strikes on Saudi Arabian oil tankers in Red Sea as Iran conflict expands<\/a><\/p><p>Ukrainian Defense Forces have struck major logistics centers on Russian territory over the past week, including five facilities belonging to Wildberries in the period from Saturday through to Wednesday.<\/p><p>The attacks, which follow months of drone strikes on Russian oil depots and refineries, appear designed to severely disrupt Moscow&#8217;s supply chains and increase the financial burden facing the country&#8217;s businesses and state budget.<\/p><p>Wildberries is Russia&#8217;s biggest online retailer and its equivalent of U.S. e-commerce giant Amazon. Founded in 2004, the company currently employs some 48,000 people.<\/p><p>&#8220;Ukraine has found a new point of pressure to exert against Russia,&#8221; Jimmy Rushton, an independent foreign policy analyst based in Ukraine, said Wednesday via social media. <\/p><p>&#8220;If these attacks continue, &#8216;Wildberries&#8217; (Russia&#8217;s equivalent of Amazon and just as important to their domestic logistics as Amazon is in the U.S. or U.K.), will cease to exist,&#8221; he added. <\/p><p>The company&#8217;s owner and Russia&#8217;s wealthiest woman, Tatyana Kim said Wednesday that logistics hubs belonging to Wildberries in two south-west cities in the Krasnodar and Stavropol regions were both struck overnight. <\/p><\/div><div><div><div><div><div>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" alt=\"Guriev: The mood within Russia has changed dramatically\" class=\"wp-image-1125\" height=\"422\" src=\"https:\/\/interstatemovingexpertss.com\/wp-content\/uploads\/2026\/07\/cbb2b22ad85a84cf85f65b1e34f4b105.jpg\" width=\"750\" srcset=\"https:\/\/interstatemovingexpertss.com\/wp-content\/uploads\/2026\/07\/cbb2b22ad85a84cf85f65b1e34f4b105.jpg 750w, https:\/\/interstatemovingexpertss.com\/wp-content\/uploads\/2026\/07\/cbb2b22ad85a84cf85f65b1e34f4b105-300x169.jpg 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n<span><div><div><span>watch now<\/span><\/div><\/div><\/span><\/div><div><div><span>VIDEO<\/span><span>6:53<\/span><span>06:53<\/span><\/div><div>Guriev: The mood within Russia has changed dramatically<\/div><div>Europe Early Edition<\/div><\/div><\/div><\/div><\/div><\/div><div><p>One person was killed in the attack, Kim said, with several others reported to have been injured. The drone strikes followed separate attacks on the retailer&#8217;s warehouses in central Russia four days earlier, killing eight people, according to Russian authorities. <\/p><p>&#8220;There are no words to describe all the feelings and emotions caused by the attacks on ordinary people, on our employees, on us, who are simply doing our jobs,&#8221; Kim said via Telegram, according to a translation.<\/p><p>Read more <a href=\"https:\/\/interstatemovingexpertss.com\/?p=1280\">EU antitrust regulators clear Paramount-WBD merger as it faces challenge by U.S. states<\/a><\/p><p>&#8220;But these situations demonstrate the most important thing: we must continue to do what we do for the benefit of people,&#8221; she added.  <\/p><\/div><h2>Logistics hubs likely to remain a key target<\/h2><div><p>Ukrainian President Volodymyr Zelenskyy has said the hubs targeted by Ukrainian drones were involved in providing Russian forces with drone components, navigation equipment and other military components.  <\/p><p>Serhii Kuzan, chairman of the Kyiv-based Ukrainian Security and Cooperation Center think tank, said the strikes on Wildberries serve a dual purpose: to hamper Russia&#8217;s economy and reduce the capabilities of its military industrial complex. <\/p><p>&#8220;The destruction of this logistics infrastructure deals a significant blow to Russia&#8217;s economy and, consequently, to its state budget, which funds the armed aggression against Ukraine,&#8221; Kuzan told CNBC by email. <\/p><\/div><div><p>Wildberries is a major player in Russia&#8217;s e-commerce sector, with the retail giant&#8217;s marketplace alone accounting for roughly 3% of Russia&#8217;s gross domestic product, Kuzan said, citing data from Russia&#8217;s Chamber of Commerce and Industry. <\/p><p>He estimated that Wildberries&#8217; total losses had reached approximately $2.3 billion, noting that the total amount of these losses exceeds the combined annual budgets 53 Russian regions, which will likely trigger a wave of bankruptcies among small- and medium-sized enterprises.  <\/p><p>&#8220;Given the scale of the targeted facilities and their role in supplying both the civilian sector and the military-industrial complex, it can be assumed that this tactic will continue,&#8221; Kuzan said.<\/p><p>&#8220;It allows Ukraine to inflict disproportionately significant economic losses on the enemy with relatively limited resources,&#8221; he added.<\/p><p>Read more <a href=\"https:\/\/interstatemovingexpertss.com\/?p=1278\">Analysis: Iran war energy shock hits the U.S. economy as gas and diesel prices climb<\/a><\/p><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Ukraine has ratcheted up its attacks on Russia&#8217;s Amazon-style retail giant Wildberries, signaling a new phase in the war.<\/p>\n","protected":false},"author":1,"featured_media":1284,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-1285","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-politics"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Russia\u2019s Amazon-style retail giant Wildberries is now in Ukraine\u2019s crosshairs. 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